Get the Most Out of Your Data
Tangentia is a leading provider of Business Intelligence (BI) and Analytics services, helping companies delve deep into their data – whether that is structured, semi-structured, or structured data. Tangentia makes it easier to manage the data your company collects and converts that data into meaningful business insights for faster business decision-making and enterprise agility.
What is Data Analytics?
Every day, businesses collect Terabytes of data related to customers, transactions, and production. This raw data can seem overwhelming and difficult to understand. Data analytics is the process of taking this raw data, organizing it, and pulling actionable insights and information from it. This information can inform a business’ processes, procedures, and policies to improve customer relations and produce positive business outcomes.
What Can Analytics Do for You?
Streamline and personalize customer relations
Ensure enhanced quality of products and services
Increase operational efficiency and enterprise agility
Benefits of Analytics
for Your Organization
IMPROVE CUSTOMER ACQUISITION
Respond to customers in real-time and in a personalized way to optimize their experience and nurture a long-term relationship with them.
CREATE TARGETED CAMPAIGNS
Have a deeper understanding of customer needs and consumer trends for the insights you need to target your marketing campaigns and increase sales.
BUILD INNOVATIVE PRODUCTS
Understand changes in consumer needs and technology to update existing products and introduce new innovative products at precisely the right time.
ENHANCE OPERATIONAL EFFICIENCIES
Collect and analyse data on business operations to improve operational efficiency and increase productivity in terms of processes and the workforce.
IMPROVE QUALITY CONTROL
Use data from the production line, customer feedback, and other sources to improve the quality and consistency of the products and services you offer.
IDENTIFY POTENTIAL RISKS
With a full analysis of financial and intellectual data, you will be better able to detect and manage potential risks, such as fraudulent activity.
Use of Data Analytics Poised to Expand
Data analytics is a tool that now forms the backbone of business operations. Forbes reports that the use of this data is expanding from simply gaining insights from it (descriptive analytics) to using it to predict what will happen (predictive analytics) and determine how things could happen if you make changes based on certain aspects of the data (prescriptive analytics).
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